The TASC Group Launches $10,000 Diversity, Equity & Inclusion Scholarship Program at CCNY
Veronica Vaccaro Selected as First Scholar - Intern
The TASC Group has launched a $10,000 diversity, equity and inclusion program with The City College of New York (CCNY).
In effort to help foster diversity and inclusion within the public relations industry, The TASC Group will present a scholarship to talented and gifted multicultural students in the public relations and advertising program at CCNY. Scholarship recipients will receive $2,500 toward tuition fees, along with a paid semester-long internship at The TASC Group that includes professional development and mentoring by TASC employees.
After a competitive interview process, Veronica Vaccaro was announced as the first-ever scholarship winner earlier this year. Setting a high standard for academic and community success, she said
“I am grateful and proud of the opportunity that The TASC Group has granted me. This company truly resonates with who I am and the profession I want to be a part of.”
Vaccaro is a CCNY double major in Communications & Sociology.
TASC was inspired to develop the program by their ongoing work with social justice and nonprofit clients such as The Trayvon Martin Foundation, The Eagle Academy Foundation, and The Gathering for Justice. “The TASC Group believes that diversity, equity and inclusion are critical values that need more attention in our industry. We have enjoyed a wonderful relationship with the Advertising/PR program at CCNY. Many of their talented and gifted graduates have either interned at TASC or are currently working for our company. We think CCNY is the perfect place to select gifted PR practitioners with diverse perspectives and give them the financial support and mentorship they need to be successful,” stated Lawrence Kopp, CEO of The TASC Group.
TASC worked with CCNY Professor Emerita Lynn Appelbaum to develop a program that would award exceptional students with career growth opportunities and real-world public relations experience.
"CCNY's Advertising/PR program is honored to work with the TASC Group to identify talented multicultural students to benefit from this generous scholarship and internship. We're grateful to TASC’s senior leadership team for supporting and nurturing diverse talent for our industry. This is the kind of dedicated commitment that will provide important opportunity and change lives,"
stated Appelbaum, following service as former director of the Ad/PR Program.
The selection of awardees is made each semester by The TASC Group in consultation with a designated CCNY public relations and communications faculty member.
For media inquiries regarding The TASC Group, please contact Kolette Bodenmiller at (631-921-5611) or kolette@thetascgroup.com. Students interesting in the 2022 TASC Group Scholar-Intern opportunity, should reach out to Professor Lynne Scott Jackson at (917-748-8917) or lynne.scotjackson@gmail.com.
ABOUT THE TASC GROUP The TASC Group (TASC) is an independent, full-service communications and public relations firm. TASC was founded as a progressive-minded company dedicated to working with some of the most dynamic and inspiring clients in the world. The company is passionate about and committed to helping its clients achieve their goals. TASC represents mission-driven private and public companies, organizations, nonprofits, labor groups and community organizations. The company’s services include media relations, crisis communications and issues management, corporate social responsibility campaigns, thought leadership development, cause-related marketing, red carpet and celebrity events, SEO and online reputation management and social media. For more information, visit http://www.thetascgroup.com.
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